As a global thought leader in in the areas of shopper psychology, consumer behaviour, retail futurology, retail strategy, omnichannel, and shopper marketing, Ken Hughes is regularly invited as a consultant to some of the world’s biggest brands on strategic issues.


This often takes the form of thought leadership workshops designed with the client to meet their bespoke requirements or simply time spent with key management discussing the relevant issues facing the business.


As one of most respected voices on shopper, digital and retail, he sits on several boards as a non-executive director or strategic advisor.


His consultancy service is generally offered as bespoke and tailored to each individual client and issue.


His clients mainly include large international blue-chips such as Heineken, Kraft Foods/Mondelez, Coca-Cola, Diageo, IKEA, Nivea, 3M, Nielsen, Johnson & Johnson, AXA, Unilever, Mars Masterfoods and many retailers all over the world.

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