THE RISE OF ZILLENNIALS: BRAND VALUES OF A NEW GENERATION

We tend to label a generation every 15 years. The Traditionalists were pre-1944. Baby Boomers 1950-1964. Generation X 1965-1979. Millennials

We tend to label a generation every 15 years. The Traditionalists were pre-1944. Baby Boomers 1950-1964. Generation X 1965-1979. Millennials