THE PAIN PARADOX: WHY YOUR CUSTOMER’S WORST DAY CAN BECOME YOUR GREATEST OPPORTUNITY
I am typing this with one hand. My left arm is out of commission, having been spectacularly sheared from my shoulder two days ago. Broken clean through, the humeral head left in my shoulder like a lonely tennis ball waiting for a dog that went chasing a squirrel. Apparently, the soonest theatre slot for the […]